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The 2021 Ultimate Mobile App Marketing A-Z Bundle

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8
Lessons
109

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Lifetime
Content
1.0 hours
Lessons
7

MailChimp Email And Text Marketing For your Business and Brand

Discover Reasons Why You Must Include Email & Texting in Your Digital Marketing Plan

By Entrepreneur Academy | in Online Courses

Marketing your products or services by email can be a fast, flexible, and cost-effective way of reaching new customers and retaining existing customers by encouraging repeat website visits. Email marketing can allow you to create targeted and personalized messages. This can help you to build meaningful relationships with your customers. It can also improve response rates to your direct marketing campaigns. In this class, you will be shown reasons why you should be including email and texting in your Digital Marketing Plan. Text marketing is a super under-utilized resource with a higher open rate and a larger reach than traditional forms of marketing.

  • Access 7 lectures & 1 hour of content 24/7
  • Reach new customers & retain existing customers by encouraging repeat website visits
  • Create targeted & personalized messages
  • Improve response rate to your direct marketing campaigns
  • Discover reasons why you must include email & texting in your Digital Marketing Plan
Entrepreneur Academy | Social Media Experts
4.5/5 Instructor Rating: ★ ★ ★ ★

Entrepreneur Academy is an international Social Media Management Company with a passion for helping people and businesses, both large and small, to shape, manage, and optimize their online presence. Through careful management and personal guidance, they have helped launch, grow, and direct over 45 companies’ powerful social media. Their past clients range from authors, fashion companies, city pages, creative speakers, life coaches, and fitness experts.

Benjamin Wilson | Entrepreneur & Marketing Innovator
4.4/5 Instructor Rating: ★ ★ ★ ★

Benji is a passionate entrepreneur from Melbourne, Australia who loves to create innovative marketing strategies across all platforms from Instagram to Facebook to Amazon FBA. He loves pinpointing the difference between what makes people successful and what makes people fall, and puts all these hard-earned knowledge into courses.

Important Details

  • Length of time users can access this course: lifetime
  • Access options: desktop & mobile
  • Certificate of completion included
  • Redemption deadline: redeem your code within 30 days of purchase
  • Updates included
  • Experience level required: beginner

Requirements

  • Any device with basic specifications

Course Outline

  • Your First Program
  • Email & Text Marketing as Marketing Tools
    • Introduction To Email And Texting - 19:11
    • Using Gmail - 3:46
    • Make the most Of Shopify - 7:23
    • Jotform - 5:37
    • Mailchimp - 3:40
    • An Active Email Campaign - 3:36
    • 1. Text Message Marketing - 9:32

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Content
1.0 hours
Lessons
6

Appstore & Reddit Marketing for Your Brand

Reddit & Appstore — Amplify Your Brand's Digital Marketing Strategy Using These Tools

By Entrepreneur Academy | in Online Courses

Reddit is an American-based social media platform that is a web content rating and discussion website. It’s a unique platform for sharing content for the people to see and rate based on their relevancy and information. On the other hand, AppStore is a safe and trusted place to discover apps that meet high standards for privacy, security, and content. In this course, you will learn about Reddit, its works and values as well as AppStore, its statistics, and its importance.

  • Access 6 lectures & 1 hour of content 24/7
  • Know more about what Reddit is
  • Learn about Reddit's value & how it usually works
  • Know more about Appstore's statistics & importance
  • Find out how relevant Reddit & Appstore in business branding
Entrepreneur Academy | Social Media Experts
4.5/5 Instructor Rating: ★ ★ ★ ★

Entrepreneur Academy is an international Social Media Management Company with a passion for helping people and businesses, both large and small, to shape, manage, and optimize their online presence. Through careful management and personal guidance, they have helped launch, grow, and direct over 45 companies’ powerful social media. Their past clients range from authors, fashion companies, city pages, creative speakers, life coaches, and fitness experts.

Benjamin Wilson | Entrepreneur & Marketing Innovator
4.4/5 Instructor Rating: ★ ★ ★ ★

Benji is a passionate entrepreneur from Melbourne, Australia who loves to create innovative marketing strategies across all platforms from Instagram to Facebook to Amazon FBA. He loves pinpointing the difference between what makes people successful and what makes people fall, and puts all these hard-earned knowledge into courses.

Important Details

  • Length of time users can access this course: lifetime
  • Access options: desktop & mobile
  • Certificate of completion included
  • Redemption deadline: redeem your code within 30 days of purchase
  • Updates included
  • Experience level required: beginner

Requirements

  • Any device with basic specifications

Course Outline

  • Tools for Your DIgital Marketing
    • 1. App Store - Statistics - 6:09
    • 2 App Store walk through - 6:19
    • 1. Why Use Reddit? - 3:02
    • 2.Hard Statistics Supporting Reddit's Value - 8:02
    • 3. How Reddit Works - 13:13
    • 4. A walk through Reddit mp4 - 8:58

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Lifetime
Content
1.0 hours
Lessons
8

Instagram Marketing for Businesses & E-Commerce

Create a Successful Business Page & Follow Marketing Strategies to Convert Followers to Customers

By Pouya Eti | in Online Courses

In this course, you will be taught how to create a successful business page. You will also be introduced to simple and easy ways to on how to successfully find potential followers that will flock to your page. Lastly, you will be introduced to several marketing strategies which you must follow in order to convert your followers into customers. By the end, you will find yourself reaping the success you sow.

  • Access 8 lectures & 1 hour of content 24/7
  • Create a successful business page
  • Find potential followers
  • Follow marketing strategies to convert followers to customers
Pouya Eti | Digital Marketing Expert, Author & Entrepreneur
4.4/5 Instructor Rating: ★ ★ ★ ★

Pouya Eti is a digital instagram marketer, author and entrepreneur who has been teaching more than 100,000 sfudents from 181 countries how to create a business, grow in marketing, and convince people to buy from them to get their goals at the end. Over the past several years, he has tried to record as many courses as he can about business and marketing.

Important Details

  • Length of time users can access this course: lifetime
  • Access options: desktop & mobile
  • Certificate of completion included
  • Redemption deadline: redeem your code within 30 days of purchase
  • Updates included
  • Experience level required: beginner

Requirements

  • Any device with basic specifications

Course Outline

  • Advanced Business Page
    • Instagram Marketing mindset - 4:41
    • Winning page intro - 2:15
    • Name and username - 9:20
    • Profile picture rules - 6:22
    • Compelling bio part 1 - 9:43
    • Compelling bio part 2 - 8:57
    • CTA and landing linktree - 4:40
    • Page theme - 5:48

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Lifetime
Content
1.0 hours
Lessons
18

Mobile App Marketing 2021: App Store Optimization

Learn App Store Optimization (ASO) & Create a Mobile App Business

By Oak Academy | in Online Courses

In this course, you will learn how to optimize app stores, how to track keywords, how to find correct keywords, creatives, A/B testing. This course will provide you with lots of examples and enable you to use real apps while explaining the subjects. The subjects are explained with simple examples and applications, with the use of an explanatory diagram in a way that you can understand at all levels. Dive in now and see you in the course!

  • Access 18 lectures & 1 hour of content 24/7
  • Learn how to optimize app stores
  • Track keywords effectively
  • Find correct keywords, creatives, A/B testing & more
Oak Academy | Long Live Tech Knowledge
4.4/5 Instructor Rating: ★ ★ ★ ★

Oak Academy is a group of tech experts who have been in the sector for years and years. Deeply rooted in the tech world, they know that the tech industry's biggest problem is the "tech skills gap" and their online course are their solution. They specialize in critical areas like cybersecurity, coding, IT, game development, app monetization, and mobile. Thanks to their practical alignment, they are able to constantly translate industry insights into the most in-demand and up-to-date courses.

Important Details

  • Length of time users can access this course: lifetime
  • Access options: desktop & mobile
  • Certificate of completion included
  • Redemption deadline: redeem your code within 30 days of purchase
  • Updates included
  • Experience level required: beginner

Requirements

  • Any device with basic specifications

Course Outline

  • Introduction
    • 1 - Introduction - 1:55
  • ASO Basics
    • 2 - ASO Basics - 3:11
    • 3 - Google Play and Apple App Stores - 3:22
    • 4 - Intro to Google Play Store and Apple App Store - 4:30
    • 5 - Organic Installs: Search and Explore install - 2:15
    • 6 - Impressions,CTR and CVR - 4:20
  • Keyword Optimization
    • 7 - KW usage in stores - 5:10
    • 8 - KW rankings and organic installs - 3:01
    • 9 - How to find correct KWs? - 8:00
    • 10 - Sensortower keyword spy - 2:55
    • 11 - Competitor analysis - 9:25
    • 12 - Google play console and organic downloads - 4:22
  • CVR Basics
    • 13 - CVR elements: ( Icon, SS, Featured Graph, Promo Video) - 4:15
    • 14 - How to design creatives - 14:42
  • Creative Optimization
    • 15 - What is A/B testing? - 2:01
    • 16 - How to A/B test on creatives? - 8:59
    • 17 - Tracking competitor's creatives - 4:09
    • 18 - Ratings and review - 5:43

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Lifetime
Content
1.0 hours
Lessons
22

Mobile App Marketing using Google Ads

Use Google Ads Effectively to Reach More Traffic

By Oak Academy | in Online Courses

Everyone is talking about design, coding but no one is talking about how to make money with apps. There are tons of tutorials for how to make games, but everyone is silent about making money with apps and they are keeping it a secret. This course will cover about apps ecosystem, Google app campaign, app campaign goal, what matters in-app campaigns, and a whole lot more. By the end of the course, you’ll have a firm understanding of how to make money with apps.

5.0/5 average rating: ★ ★ ★ ★ ★

  • Access 22 lectures & 1 hour of content 24/7
  • Understand the apps ecosystem
  • Explore Google app campaigns
  • Define your app campaign goal
  • Measure what matters in app campaigns
  • Know the role of the marketer in app campaigns
  • Guide the machine for a better app campaign
  • Create and refine your app campaign
  • Optimize the app experience
Oak Academy | Long Live Tech Knowledge
4.4/5 Instructor Rating: ★ ★ ★ ★

Oak Academy is a group of tech experts who have been in the sector for years and years. Deeply rooted in the tech world, they know that the tech industry's biggest problem is the "tech skills gap" and their online course are their solution. They specialize in critical areas like cybersecurity, coding, IT, game development, app monetization, and mobile. Thanks to their practical alignment, they are able to constantly translate industry insights into the most in-demand and up-to-date courses.

Important Details

  • Length of time users can access this course: lifetime
  • Access options: desktop & mobile
  • Certificate of completion included
  • Redemption deadline: redeem your code within 30 days of purchase
  • Updates included
  • Experience level required: beginner

Requirements

  • Any device with basic specifications

Course Outline

  • Introduction
    • 1 - Introduction - 3:09
  • Understand the Apps Ecosystem
    • 2 - Understand the Apps Ecosystem - 5:24
  • Explore Google App Campaigns
    • 3 - Explore Google App Campaigns - 2:32
  • Define Your App Campaign Goal
    • 4 - Define Your App Campaign Goal - 1:57
  • Measure What Matters in App Campaigns
    • 5 - Measure What Matters in App Campaigns - 2:14
    • Quiz - 1
  • Begin with app campaign settings
    • 6 - Begin with App Campaign Settings - 1:07
    • 7 - Opening Google Adwords - 1:03
    • 8 - Creating Universal App Campaign - 5:22
    • 9 - Finding your App on Google Play Store - 0:42
  • Finish with App Campaign ad Groups and Assets
    • 10 - Text Ideas for App Campaign - 1:41
    • 11 - Adding Videos, Images and HTML5 for App Campaign - 2:09
    • 12 - Bid Strategy for App Campaign - 2:20
    • 13 - Targeting and Excluding Locations - 3:24
    • Quiz - 2
  • The Role of the Marketer in App Campaigns
    • 14 - The Role of the Marketer in App Campaigns - 3:06
  • 15 - Create and Refine Your App Campaign
    • 15 - Create and Refine Your App Campaign - 3:25
  • Guide the Machine for a Better App Campaign
    • 16 - Guide the Machine for a Better App Campaign - 3:58
  • Understand Your App Campaign Results
    • 17 - Understand Your App Campaign Results - 3:18
  • Optimize the App Experience
    • 18 - Optimizations of Targeting and Excluding Locations - 2:49
    • 19 - Optimizations of Bidding and Budget - 2:28
    • Quiz - 3

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Lifetime
Content
1.0 hours
Lessons
20

Facebook Ads for Mobile App Marketing

Understand Facebook Marketing & Optimize Your Mobile App Install Campaign

By Oak Academy | in Online Courses

If you are thinking to start to learn app promotion with Facebook, this course is a perfect place for you to start. This course is specifically designed for the beginner all the way up to advanced with hands-on courses. In this course, you will learn how to use the app install objective to drive app downloads, leverage the Facebook SDK and app events, optimize for specific app events, build an app install ad, step-by-step, and a whole lot more.

4.8/5 average rating: ★ ★ ★ ★

  • Access 20 lectures & 1 hour of content 24/7
  • Use the app install objective to drive app downloads
  • Leverage the Facebook SDK and app events
  • Use app event optimization to find people who will take valuable actions in your app
  • Optimize for specific app events
  • Utilize available creative formats & placements
  • Build an app install ad, step-by-step
  • Measure & optimize your app install campaign
Oak Academy | Long Live Tech Knowledge
4.4/5 Instructor Rating: ★ ★ ★ ★

Oak Academy is a group of tech experts who have been in the sector for years and years. Deeply rooted in the tech world, they know that the tech industry's biggest problem is the "tech skills gap" and their online course are their solution. They specialize in critical areas like cybersecurity, coding, IT, game development, app monetization, and mobile. Thanks to their practical alignment, they are able to constantly translate industry insights into the most in-demand and up-to-date courses.

Important Details

  • Length of time users can access this course: lifetime
  • Access options: desktop & mobile
  • Certificate of completion included
  • Redemption deadline: redeem your code within 30 days of purchase
  • Updates included
  • Experience level required: beginner

Requirements

  • Any device with basic specifications

Course Outline

  • Intro to Facebook Ads
    • 1 - Introduction - 3:28
  • Create a Facebook Page for Your App
    • 2 - Create a Facebook Page for Your App - 2:20
  • Register and Configure Your App
    • 3 - Register Your App - 5:21
    • 4 - Enable Permissions - 1:32
    • 5 - Facebook SDK - 3:02
  • Ad Formats and Placement
    • 6 - Ad Formats - 10:28
    • 7 - Ad Placements - 3:38
  • Build Your App Installs Campaign
    • 8 - Choose Your Account - 0:35
    • 9 - Campaign Level Choose Your Objective - 0:53
    • 10 - Ad Set Level Define Audience Placements Budget and Schedule - 11:39
    • 11 - Ad Level Ad Format Upload Media Enter Text - 4:45
    • 12 - Audience Network - 1:26
  • App Events and Optimization
    • 13 - What is an App Event - 1:53
    • 14 - App Event Optimization - 0:50
    • 15 - Value Optimization - 1:22
    • 16 - Custom Audiences - 3:00
    • 17 - Create Look a Like Audiences - 2:51
    • Quiz
  • Measurement
    • 18 - Measurement for App Ads - 4:42
    • 19 - Split Testing - 2:12

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Lifetime
Content
1.0 hours
Lessons
9

Strategic Planning & Analysis for Marketing

Deepen Your Knowledge of Market Segmentation, Targeting & Product Positioning

By Skill UP | in Online Courses

Looking to gain the skills to develop a well-crafted, constructive marketing plan for your business? Then the Strategic Planning and Analysis for Marketing course is perfect for you. This step-by-step training course has been designed by industry experts, taking you through the strategic planning process in detail. You will gain the fundamental skills and knowledge needed to generate more sales for your business. It provides in-depth training and guidance on how to define your vision, creates a mission statement, performs a SWAT analysis, and much much more.

  • Access 9 lectures & 1 hour of content 24/7
  • Gain fundamental skills & knowledge on strategic planning and analysis
  • Generate more sales for your business
  • Get in-depth training & guidance on how to define your vision
  • Create a mission statement
  • Perform a SWAT analysis

Skill Up LLC

Skill Up is an online learning establishment that seeks to promote the learning experience related to knowledge in the latest and proficient fields. They've been working over a decade to make themselves the most adequate in terms of courses and depth of information. They have expanded their international presence, and already have more than 80,000 students who have benefited from their service. Skill Up exists to help learners achieve the result they seek from training, understanding their circumstances and aspirations, accompanying them on their journey and celebrating the accumulated and shared value of education in a converging and increasingly smaller world.

Important Details

  • Length of time users can access this course: lifetime
  • Access options: desktop & mobile
  • Certificate of completion included
  • Redemption deadline: redeem your code within 30 days of purchase
  • Updates included
  • Experience level required: beginner

Requirements

  • Any device with basic specifications

Course Outline

  • An Introduction to Strategic Planning
    • An Introduction to Strategic Planning - 8:25
  • Development of a Strategic Plan
    • Development of a Strategic Plan - 15:12
  • Strategic Planning for Marketing
    • Strategic Planning for Marketing - 8:00
  • Strategic and Marketing Analysis
    • Strategic and Marketing Analysis - 9:25
  • Internal Analysis
    • Internal Analysis - 15:54
  • External Analysis
    • External Analysis - 15:02
  • Market Segmentation, Targeting and Positioning
    • Market Segmentation, Targeting and Positioning - 11:54
  • Approaches to Customer Analysis
    • Approaches to Customer Analysis - 15:08
  • Approaches to Competitor Analysis
    • Approaches to Competitor Analysis - 15:58

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Lifetime
Content
3.0 hours
Lessons
19

Instagram Marketing 2021: Growth & Promotion on Instagram

Use Instagram to Target & Attract the Right Followers to Grow Your Account

By Yassin Marco | in Online Courses

Growing on social media can sometimes be very complicated, especially if you have no prior experience in this field. But, this course has everything that you need to be able to start growing your Instagram account for personal or professional purposes. From the basic theory and app installation on your cell phone to promote your account with hashtags and other techniques, everything in this course is structured to help you learn and achieve your goal of understanding Instagram marketing and promotion. At the end of this course, you will become more efficient when growing your personal, business, or customer Instagram account.

4.0/5 average rating: ★ ★ ★ ★

  • Access 19 lectures & 3 hours of content 24/7
  • Create a strong Instagram account that looks professional for personal or business use
  • Learn different strategies to attract over 15,000+ loyal followers & potential consumers on your Instagram
  • Be up-to-date with different Instagram features
  • Understand how to increase your conversion rate & be able to transform visitors into followers
  • Learn by practice & get not only the theory but also simple examples that can really be useful
  • Understand all the basics of growth on Instagram from theory & account creation to increasing your following base the right way
Yassin Marco
4.2/5 Instructor Rating: ★ ★ ★ ★

Yassin Marco has a BS in international management and multiple certifications in management and IT. He works on a daily basis with various Microsoft apps and is a specialist in Excel as well as in various other fields such as online business creation and promotion, marketing, and many more. Also, he has a passion for finances and has helped many people in taking their first steps in the trading and investing world, from basic financial coaching to advanced Stock/Forex data analysis.

He has developed a passion for coaching and educating and has helped more than 610 000+ students on multiple online platforms. Teaching in English and French, he has been able to reach across to people spanning from over 198 countries.

Important Details

  • Length of time users can access this course: lifetime
  • Access options: desktop & mobile
  • Certificate of completion included
  • Redemption deadline: redeem your code within 30 days of purchase
  • Updates included
  • Experience level required: beginner

Requirements

  • Any device with basic specifications

Course Outline

  • Introduction
    • Introduction - 9:11
    • Course structure - 6:21
  • Let's start
    • Presentation of Instagram - 14:27
    • Ways of using IG and benefits for business - 14:39
  • Setting up your account and understanding the plateform
    • Account creation Part 1 - 10:40
    • Account creation Part 2 - 10:44
    • Account creation Part 3 - 6:32
    • Advantages of having multiple accounts - 8:23
    • Understanding your competition - 15:22
    • Tools on instagram for Phone - 10:11
    • Connecting IG and Facebook - 10:49
    • Growing your audience from 0 to 1000 - 16:22
    • Growing your audience from 1000 to 5000 - 12:58
    • Growing your audience from 5000 to 10 000 - 16:19
    • Introduction to instagram robots - 12:41
    • Picture modification on Instagram - 10:56
    • How a follower can become a consumer - 9:27
    • The power of Hashtags on your posts - 14:41
    • Conclusion - 6:26

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Terms

  • Unredeemed licenses can be returned for store credit within 30 days of purchase. Once your license is redeemed, all sales are final.